An Inspirational Home Office for a Branding & Website Designer

Anastasia Casey of The Identité Collective Creates a Bright & Feminine Workspace

An Inspirational Home Office for a Branding Consultant | Design by Anastasia Casey | The Identite Collective | Photography by Kelsey Butler | Modern Sanctuary | Office | Bohemian Office | Workspace | Accessories | Bohemian Workspace | Seating | Lighting
Photo by:
Kelsey Butler
01/25/2017

As one of the millions of people who work out of their home, it’s important to me that my office is comfortable, polished and functional. Because I spend so much time in it, I want it to reflect my personality and am continuously updating it with new lighting, family photographs and accents.

Anastasia Casey had a strong vision for her own home office. As the talented owner of branding and website development business, The Identité Collective, she needed a space that promoted creativity and productivity. We were thrilled to speak with her about her design process.

What was the inspiration behind the design of your office?

“My husband and I live in a very tiny bungalow in Austin’s historic Hyde Park neighborhood (we’re talking 700 SF), so I knew my home office would need to blend seamlessly with the rest of the house. My top priorities were creating something bright and airy, feminine, and efficient. 

“Natural light was key to me – my previous corporate office didn’t even have a window in it! I hung linen curtains just to the edge of the window frames to soften the lines without blocking any natural light.”

Photo by:
Kelsey Butler

What is your favorite item in the office?

“My desk chair is my favorite piece in the whole house right now! The classic wishbone shape is made a little more modern with the woven white leather. It’s crazy comfortable to sit in front of my computer for hours, and I know it will translate well to other rooms in the future. I plan to get a full set for my dining table!”

Leather Seat Chair: Wayfair | Gray and White Boho Rug: Rugs USA | White Curtains: Wayfair 

What item can you not live without?

“The lucite monitor stand on my desk saves my 5’10” frame from having to slouch at all while I work. I think it’s so chic, and adds a modern touch to my desk space as well.”

Lucite Monitor / Laptop Stand: Amazon | Color Blocked Basket: Wayfair | White Marble Lamps: Amazon | Large White Vase: West Elm | Knit Throw: Anthropologie

Photo by:
Kelsey Butler

How did you ensure that your office inspires you and promotes creativity and productivity?

“The first piece I sourced was my L-Shaped desk – I knew I wanted something matte white, simple and modern. It allows me room for working on my computer, drawing or crafting and provides an extra work station if I’m meeting with a client. I incorporated old pieces in the design as well, like vintage ceramics and sculptures from my Grandmother’s collection.”

L-Shaped Desk: Amazon 

Photo by:
Kelsey Butler

Ivory Knitted Pouf: Wayfair | Moroccan Wedding Pillow: Cost Plus World Market  | Woolen Pom-Pom Pillow: Anthropologie

Photo by:
Kelsey Butler

 “I moved all my books into the angular bookcase, so I have a permanent inspiration library at my fingertips.”

Bookcase: Wayfair

Photo by:
Kelsey Butler

Marquee Sign: Wayfair

Photo by:
Kelsey Butler

Tasseled Throw: Anthropologie

Thanks Anastasia, for sharing your stylish office with us and for providing inspiration to our work-at-home Sanctuary Seekers!

Meet the Homeowner & Designer Anastasia Casey of The Identité Collective
Bio:

I founded The Identité Collective as a way to bring creative small business owners the marketing and design tools they needed at an affordable price over the course of a 2 day workshop. Since then, it has magically transformed into a full service branding + web design studio, while still hosting workshops in cities around the country. My passion lies in connecting people and I’ve been fortunate to find that perfect sweet spot in my career. I now get to work from home full-time, and split my time between Austin and San Francisco.

Looking for full branding and web design services? The Identité Collective is a full service branding and web design studio, providing beautiful and effective marketing pieces to female entrepreneurs, by a female entrepreneur.

The branding and web design process is a time of focus and discovery. To best serve our wonderful clients, we are currently only booking two branding clients a month, so reserve your space today!

Copy by
Cynthia Baxter
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