Jenn Feldman, of Jenn Feldman Designs, is living the dream of many amateur interior designers who long to turn their avocation into their profession. In 2007, she submitted photos of her home to Oprah’s first-ever design contest for O Magazine. Imagine Jenn’s surprise when Nate Berkus appeared at her door with the news that she had won the contest! Jenn appeared on Oprah’s television show and her home was featured in the magazine.
Says Jenn, “this recognition led to the launch of Jenn Feldman Designs fulfilling a lifelong passion to work creatively and express my artistic talents within the interior design platform.”
Over the last 10 years, Jenn has built an incredibly successful design business. These clients sought her out because of her talent for creating homes that are family-friendly yet have a sophisticated adult aesthetic. Jenn describes their project:
“This home is a great mix of contemporary design layered into a traditional foundation. Our client had just been gifted an Hermes Avalon blanket in ‘pumpkin’ and it was sitting on the sofa … I picked it up and that was it for me. I was all in! Everything started from there. We loved how we took our clients’ favorite colors and truly made it JFD style.
“We designed all living areas to flow together; when the back doors were open, the family could gather in separate areas throughout the back pergola, family room, and breakfast room, but still feel like they were connected and together. We then brought in a lot of clean, textured materials to give warmth, depth and a luxury to all the spaces without making anything feel overly done or heavy. And still be practical!”
The seemingly effortless elegance is actually the result of a meticulous design process. Furnishings and accessories are carefully selected and pared down so that each element supports the modern traditional aesthetic of the home.
“With two young kids and friends over for swim and play all the time, they wanted to make sure that all their spaces had family in mind first. It’s a real balancing act to create different feelings for each space while keeping the overall home connected, especially when you are dealing with an open floor plan like this home had.”
I often say the design process is very musical…we look at everything to see how the spaces dance together and how the beats change and groove as you move into different spaces. Jenn Feldman
“The space uses deep, warm, saturated color tones with whimsical wallpaper and art, sculptural silhouettes, and layered textures to create interest and a unique reflection of our clients’ lives.”
“I can still remember how many of us were with pencils and rulers trying to map out the amazing Brunshwig and Fils wallpaper to hang in the foyer. Between the rows of books, the height of the wainscoting, crown molding and factoring in all the door cut outs…we were out of our minds in math equations! Thankfully, I am surrounded by an incredibly smart group…from the finished photo it looks like we just unrolled it and voila! But it couldn’t have been further from the truth. I always say we work so hard to make it all look so easy. This was definitely one of those moments!”
The great pride we take in our team’s passion for design is one of the main ingredients to our firm’s success. We believe that when you love what you do, it shows. Jenn Feldman
“Orange isn’t usually a go-to color for us, but this house became a magical story told through shades of this color. It was so exciting to layer this burnt orange in different ways to make it truly unique for them.”
The dining room features classic furnishings updated with a modern color palette.
Graphic wallpaper, a bold dark blue vanity and brushed metal touches create a showstopping powder room.
“I love that our clients took risks with darker wallpapers and textured grass cloth materials and trusted us on how it would all connect overall.”
Unique metallic light fixtures add luster and luxury to the home’s design.
“Our clients had emphasized the importance of entertaining regularly and their desire to have a seamless lifestyle for indoor/outdoor California living. We built everything around the view out of the back wall of windows, and the idea that the water of the pool and the big blue skies could be seen from all rooms.
“There’s a straight view from the front door that goes all the way back to the pool and I thought about that every step of the design process. I always wanted that door to open and wow you all the way to the back of the house.”
This was one of those projects that you could truly step back and see the big song. I love that about design, overall, and I love how every client gives us a chance to play different music. That’s creativity at it’s best. Jenn Feldman
From the light and airy living room to the more masculine, eclectic family room, Jenn’s design is sophisticated, but kept from being too serious through her inspired use of playful art and bold accessories that add fun to the space.